Create a Successful Fundraising Team
Building a Successful Fundraising Team
Leadership Builds Success!
Part 18
Shortly, we will discuss the importance of the various roles of leadership in a capital fundraising campaign as well as the annual fundraising campaign. But for the moment, the focus of a fundraising campaign needs to be on the “Chair” or the “co-chairs”.
Sometimes the first choice for a fundraising campaign leader does not have the time available or is unable to commit for a specific period of time. This may be due to business travel, workload or other social engagements. Whatever the reason it is disappointing when you here the statement, “I can’t do that right now”.
Some people are hesitant to accept the position of “chair” because they attend so many meetings in their place of employment that they do not feel they have time to fit in more meetings. In situations like this it is ideal for there to be at least 2 leaders sharing in the responsibility of “sharing” your fundraising campaign.
These 2 leaders can divide the responsibilities according to their areas of strength and time available. This would not only lighten the workload but it would ensure that various tasks are completed on time. The role of acting as “chair” for fund raising campaign it is absolutely critical that the right people fill this leadership role. Leadership cascades downward; thus, the selection of these people to guide your projected completion should be exemplary role models which, by their presence, will add credibility to your program.
As mentioned in our previous blog it is important to select leaders who will be operating in their area of strength and passion. The people in your church or the people who support your nonprofit organization want to look for strong leaders during a period of uncertainty caused by change. They want leaders who will make sensible choices and plan well who are confident and effective decision-makers and are excellent communicators.
It is always better to have more people involved in a leadership role in order to avoid burnout then to limit the leadership of a fund-raising campaign to a chosen few.
Leadership in the role of “chair” or “co-chair” will make or break your fundraising campaign. Be careful when making a selection to fill this role.
Well, that’s the way I see it!
Monty McKinnon
Master Financial Planning Services Inc.